Des Fermah has been involved in the business world for all his working life. During this
time he has owned various business ranging from dairy farming, manufacturing, retail,
entertainment (cinemas), property development, internet start-ups, restaurants and moreHe
has numerous contacts and networks in the NZ business world. He has experience in
financing, business plans, starting businesses from scratch and investigating new markets
for analyzing any potential success or otherwise of new enterprises.“Des is a skillful
negotiator and can see or look out opportunities, or take an alternative course of action
to achieve a desired goal, if to the average person there appears to be little chance of
success”.